Charlamagne Tha God and Liza Koshy to Co-Host MTV’s “Election Afterparty” Grammy® Award-Winner Ashanti, Jazz Jennings, “March For Our Lives” Co-Founders David Hogg, Delaney Tarr, Jaclyn Corin and More to Attend Tuesday, November 6th

Fat Joe, PRETTYMUCH, DJ Nasty and Lauren Jauregui Set to Perform

MTV Unveils Original Research Confirming Young People Are Highly Motivated to Vote in the Midterms and Bring Their Friends to The Polls, and Partnerships with Tinder to Bolster Voter Turnout and Postmates for Election Day Parties

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Tuesday, October 30, 2018 1:00 pm EDT

Dateline:

NEW YORK

Public Company Information:

NASDAQ:
VIAB
NASDAQ:
VIA

NEW YORK--(BUSINESS WIRE)--MTV today announced that Charlamagne Tha God and Liza Koshy will co-host the youth brand’s +1 The Vote “Election Afterparty” on Tuesday, November 6th at Miami Dade College’s (MDC) Kendall Campus. Grammy® Award-winner Ashanti, Jazz Jennings, the co-founders of “March For Our Lives” David Hogg, Delaney Tarr, Jaclyn Corin, Jammal Lemy, Sarah Chadwick and more are set to make guest appearances. Ashanti will also join Fat Joe for a special performance, as well as previously announced performers PRETTYMUCH, DJ Nasty and Lauren Jauregui. The “Afterparty” will kick off when the polls close in Florida and celebrate the efforts of young people across the nation getting out the vote.

With just one week until Election Day, MTV’s new research reveals:

  • 20% increase in young people’s likelihood to encourage a friend to vote in the upcoming midterm election (31% in June, 37% in October)1
  • 84% said they would likely attend a party at their local polling station, and it would serve as further motivation to vote
  • 62% of young people said they had already encouraged someone to register to vote over the past few months
  • 61% of young people reported they are likely to go with a friend to their local polling station to vote

MTV and Tinder teamed up to bolster voter turnout. The dating app’s users will see messaging encouraging them to bring a “+1” to the polls on Election Day. The youth brand is also partnering with Postmates to give a food credit to young people across the country who are celebrating the election with a friend. Users will need to tag a friend and use the hashtag #plus1thevote.

For free tickets to the “Election Afterparty” visit gofobo.com/mtv.

“+1 the Vote” was created in order to harness the power of friendship and ignite the most powerful voting bloc in the country. To date, the campaign has featured a first-of-its-kind +1 the Vote Registration Tool, PSAs encouraging young people to bring their friends to the polls, and an interactive election map profiling young candidates for office. MTV News also released an explainer series breaking down the importance of the midterm elections. MTV and Civic Nation’s #VoteTogether – with support from “Grown-ish” star Yara Shahidi and “Eighteenx18” – partnered to supercharge youth voter participation by funding parties at the polls in all 50 states. The campaign has generated 80 million impressions to date.

Visit plus1thevote.com  for more information.

Sources
1 MTV/AP-NORC Youth Political Pulse, Waves 1-5 fielded in 2018. Each wave approximately 1,000 15-34 year olds.
MTV’s Midterms Poll, August 2018
MTV’s Midterms Poll, October 2018

ABOUT MTV

MTV is the leading global youth media brand in 180 countries, reaching 450 million households in nearly 30 different languages across every platform. A unit of Viacom Inc. (NASDAQ: VIAB, VIA), MTV operations span cable and mobile networks, live events, theatrical films and MTV Studios, a unit that produces new and reimagined content for SVOD and linear platforms based on MTV’s library of over 200+ youth titles and franchises.

About Miami Dade College

Miami Dade College is the nation’s largest, campus-based institution of higher education with an undergraduate enrollment of 165,000 students. It is also the nation’s top producer of Associate in Arts and Science degrees and awards more degrees to minorities than any other college or university in the country. The college’s eight campuses offer more than 300 distinct degree pathways including several baccalaureate degrees in biological sciences, engineering, data analytics, information systems technology, education, public safety, supervision and management, nursing, physician assistant studies, film and others. MDC is the recipient of top national awards. As Democracy’s College, MDC changes lives through accessible, high quality-teaching and learning experiences. It houses the Miami Culinary Institute, the Miami Animation & Gaming International Complex, the Miami Fashion Institute, the Eig-Watson School of Aviation, the Idea Center, the School for Advanced Studies, the New World School of the Arts, to name a few. MDC has been named among the nation’s “Great Colleges to Work For” by The Chronicle of Higher Education. The College embraces its responsibility to serve as an economic, cultural, and civic leader for the advancement of our diverse global community. Its alumni and employees contribute more than $6 billion annually to the local economy, and MDC graduates occupy top leadership positions in every major industry. MDC is renowned for its rich cultural programming. It is home of the Miami Book Fair, Miami Film Festival, the MDC Live! Performing Arts Series, the National Historic Landmark Miami Freedom Tower, the Tower Theater, Dyer Building, Koubek Center Mansion and Gardens, the Lynn and Louis Wolfson II Florida Moving Image Archives, a sculpture park and a large art gallery system. MDC has admitted more than 2,000,000 students and counting, since it opened its doors in 1960. For more information, visit www.mdc.edu.

Contact:

For MTV
Stephanie Perez
Stephanie.Perez@viacom.com

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